2020 TRENDS FOR UX DESIGN
UX Design stands for “User Interface” Design. Following is a discussion of the best UX Design Trends 2020.
Reality, Virtual or Augmented or Mixed: UX Design 2020 promises to completely revolutionize our surrounding ecosphere and Reality itself. The Pseudo-Reality , or Symbolic Realty , which we have been using so far on the screens of our devices, mobile or PC, will begin to be phased away, as User Experience will demand greater and more immersive Reality. The screen will be a thing of the past. Augmented Reality (AR) are a set of computer generated information which will be experienced through tactile movements in wearable devices, gradually blurring the boundary between the Virtual and the Real. 2019 experienced the Occulus Rift, Pokemon Go and Fitbit. But 2020 promises to replace the partial experience that these devices provided, into more completely immersive experiences.
3D/Realism Illustrations and Typography: Typography has been veering strongly towards dimension design which simulates 3D Realism in design currently. Augmented Reality is now being utilized extensively in industry, finding a variety of uses in diverse areas such as gaming design and healthcare. Simple geometric shapes in abstract compositions are trending, with ample use of white space to balance the structure created as focus point. White space emphasizes the bold colors used, stressing the Brand message. The use of 3D Realism and matching Typography can make the presentation mesmerizing. Not just instant gratification, but embedding the Brand in the mind of the Customer is the main purpose of the Trands of 2020.
Bold Oversized Typography and Variable Typography: UX Design is trending the use of Bold Typography, unlike even a decade ago. Brand Image is conveyed thereby, as well as attracting potential customers. It imparts a distinct personality to the presentation. When used purposefully and with confidence, Bold Typography has immense potential. The UX Design itself can be simple, but Bold Typography catches the eye immediately, and conveys the message. In addition, if the Typography is Variable in dynamic functionality, it adds instant attention to the mix. UX Designs in 2020, particularly Headers, will be minimalistic, crisply simple, and yet innately rendered instantly eye-catching by Bold Oversized Typography, and sometimes even by constantly dynamic and changeable Variable Typography.
Broken Grids and Asymetrical Layouts: UX Design Trends are always on the lookout for Customer attention. Thousands of web pages are thumbed through by some millions of customers every day, but do not often catch the attention for any length of time. Ecommerce Analysts with a bent for customer psychology have pointed out the extraordinary fascination that Broken Grids and Asymmetrical Layouts have on our unconscious mind, and how quickly this imprints the brand image and message on the customer’s psyche. The Grid is actually a set of imaginary lines, that keep order in the layout objects on the page. Broken Grid lines rearrange these objects seemingly chaotically but in a unique pattern that will initially fragmentize the user’s attention, capture his imagination, and finally direct the viewer to the message and the branding. This creative technique will in all probability lead the Trends in 2020.
Micro Interactions: UX Design Trends have only lately begun to value Micro Interactions, which are tiny but engrossing and delightful interactions with the user to make the experience ultimately more pleasurable for the user. These are moments embedded into the application, which create serendipity in the user. It can be a animation tool to collect feedback, improve navigation in the site, or just be a point of pleasure for the potential customer. It is a superlative technique to delightful feedback, at the same time increasing customer satisfaction and retention. Micro Interactions are not broad value strokes or utility features, but reduce bounce to near zero and improve stickiness, without being overly noticeable. It creates positive vibes about the product and the site, but quietly. It is one of best Trend setters in 2020.
Low Key Gradients: UX Design Trends are stressing Minimalism in 2020, and this Trend is perfectly in line with this concept. Flashy and Gaudy Gradients are no longer in, quiet impression is. Low Key Gradients giving depth and image volume are the path to customer retention, in the midst of universal noise and flash. It is right now the best way to attract attention, by being different.
Hand-Drawn Illustrations: The very human imperfections of these Hand-Drawn Illustrations leave a lasting impression on the visitors, leaving an emotional response in visitors that is impossible to replicate otherwise.
Sound (Google Pay, Paytm): UX/UI Design will incorporate Sound Layers in 2020, which will create an intoxicating audio background to the projection of the central vision. Later in 2020, Sound may even take center-stage, with the visual content backing up.